The Trusted Labels List

Every brand below has been researched, scored, and vetted by our team. Two scores. Zero corporate influence.

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Showing 22 brands

Cleaning $$$
10 · 10
Ingredients · Independence

Force of Nature

EPA-registered disinfectant made from salt, water, and vinegar. Nothing else.

Est. 2017 New York, NY
EPA RegisteredMade SAFE CertifiedSkin SAFE Certified +1
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Cleaning $$$
10 · 10
Ingredients · Independence

Branch Basics

One concentrate replaces every cleaner in your home. Made SAFE certified.

Est. 2012 San Antonio, TX
Made SAFE CertifiedEWG VerifiedLeaping Bunny Cruelty-Free
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Cleaning $$
10 · 10
Ingredients · Independence

Meliora Cleaning Products

Every ingredient listed on the label, every time. B Corp and Made SAFE.

Est. 2013 Chicago, IL
B Corp CertifiedMade SAFE CertifiedEWG Verified +2
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Cleaning $$
9 · 10
Ingredients · Independence

Truly Free Home

Cleaning products designed for chemically sensitive families. Refill pouches, not plastic bottles.

Est. 2016 Sarasota, FL
Non-Toxic CertifiedLeaping Bunny Cruelty-Free
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Cleaning $$
9 · 9
Ingredients · Independence

Earth Breeze

Liquidless laundry sheets that dissolve in water. Plastic-free packaging.

Est. 2019 Puyallup, WA
Dermatologist TestedHypoallergenicVegan +1
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Cleaning $$
9 · 10
Ingredients · Independence

Aunt Fannie's

Vinegar-based cleaning and pest solutions. Food-based ingredients throughout.

Est. 2013 New York, NY
EWG VerifiedEPA Safer Choice
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Cleaning $$
9 · 10
Ingredients · Independence

Molly's Suds

Born from loss. Laundry products free of the 700+ ingredients on their Never List.

Est. 2013 Indianapolis, IN
EWG VerifiedLeaping Bunny Cruelty-FreeVegan
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Cleaning VC-Backed $$
9 · 9
Ingredients · Independence

Puracy

Developed by doctors. Plant-based cleaning and personal care.

Est. 2013 Austin, TX
EPA Safer ChoiceLeaping Bunny Cruelty-FreeHypoallergenic +1
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Cleaning VC-Backed $$
8 · 7
Ingredients · Independence

Blueland

Tablet-based cleaners. Buy the bottle once, refill with dissolvable tablets forever.

Est. 2019 New York, NY
EPA Safer ChoiceLeaping Bunny Cruelty-FreeCradle to Cradle Certified
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Cleaning $$$
9 · 10
Ingredients · Independence

Common Good

Refillable cleaning products sold in beautiful glass bottles. Minimal, effective formulas.

Est. 2011 New York, NY
BiodegradableLeaping Bunny Cruelty-Free
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Deodorant $$$
10 · 10
Ingredients · Independence

Primally Pure

Farm-to-body deodorant made with tallow and organic ingredients. Family-owned.

Est. 2015 Murrieta, CA
Certified Organic IngredientsNon-Toxic Verified
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Deodorant VC-Backed $$
10 · 9
Ingredients · Independence

Each & Every

Worry-free deodorant with only EWG Verified ingredients. Dead Sea salt powered.

Est. 2017 New York, NY
EWG VerifiedLeaping Bunny Cruelty-FreeVegan
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Deodorant $$
9 · 10
Ingredients · Independence

PiperWai

Activated charcoal deodorant. Shark Tank alum. Black woman-founded.

Est. 2014 New York, NY
EWG VerifiedLeaping Bunny Cruelty-FreeVegan
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Deodorant $
9 · 10
Ingredients · Independence

Humble Brands

Simple, effective natural deodorant. No baking soda option available.

Est. 2015 Paso Robles, CA
Leaping Bunny Cruelty-FreeVegan Options Available
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Shampoo $$$
9 · 10
Ingredients · Independence

Innersense Organic Beauty

Clean haircare that salon professionals actually use. USDA Organic ingredients.

Est. 2005 Concord, CA
USDA Organic IngredientsLeaping Bunny Cruelty-FreeB Corp Certified
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Shampoo $
8 · 10
Ingredients · Independence

Acure

Performance-driven clean beauty at drugstore prices. 100% vegan.

Est. 2009 Los Angeles, CA
100% VeganLeaping Bunny Cruelty-FreeUSDA Organic Ingredients
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Shampoo VC-Backed $$
9 · 9
Ingredients · Independence

Sienna Naturals

Clean haircare designed specifically for textured hair. Black woman-founded.

Est. 2020 Los Angeles, CA
Leaping Bunny Cruelty-FreeClean at Sephora Standard
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Multi-Category $$
10 · 10
Ingredients · Independence

ATTITUDE

EWG Verified across their entire line. Carbon-neutral and family-owned.

Est. 2006 Montreal, QC, Canada
EWG Verified (All Products)Carbon NeutralLeaping Bunny Cruelty-Free +2
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Body Wash $
10 · 10
Ingredients · Independence

Dr. Bronner's

Family-owned since 1948. Fair trade, organic, and uncompromisingly transparent.

Est. 1948 Vista, CA
USDA OrganicFair Trade CertifiedLeaping Bunny Cruelty-Free +2
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Body Wash $
9 · 10
Ingredients · Independence

Everyone by EO

Affordable clean body wash from the EO family. Non-GMO verified.

Est. 2011 San Rafael, CA
EWG VerifiedNon-GMO Project VerifiedLeaping Bunny Cruelty-Free +2
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Body Wash $$$
9 · 10
Ingredients · Independence

Bathing Culture

Mind and body wash in a reusable glass bottle. Organic and wildcrafted.

Est. 2017 San Francisco, CA
Organic IngredientsLeaping Bunny Cruelty-FreeB Corp Pending
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Body Wash $
8 · 10
Ingredients · Independence

Alaffia

Fair trade body care from Togo. Community-empowering shea butter products.

Est. 2004 Olympia, WA
B Corp CertifiedFair Trade CertifiedLeaping Bunny Cruelty-Free +1
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